April 09, 2018
April 06, 2018
How do you explain the intricate technology behind the Canon ImagePress C850, one of the world’s most innovative printers?
Easy: You reveal its inner workings through a series of intriguing images, made even more compelling by a scintillating, original backing track from Syn Tokyo.
Producer: Team Toshi
April 03, 2018
It’s a tale as old as hills, brought into the 21st century by BBH Shanghai as a vehicle to announce YouTube’s new 6-second commercial format.
The music track is “Escape Plan” – composed by Syn Collective and produced by Syn.
View the full version here:
Producer: Team Kurt
March 29, 2018
March 12, 2018
March 05, 2018
For this compelling new promotional spot highlighting HLN's slate of series programming, our partners sought a foreboding piece to support the imagery and tone. The traditional song "Scarborough Fair," with its enigmatic lyrics and eldritch melody, is a perfect fit. This original recording by the Syn team features an ethereal vocal performance from emerging L.A. singer Valen.
February 22, 2018
Syn CEO and Creative Director Nick Wood will be presenting "Music Saves the Day - The Magic of Music & Marketing" at Adfest 2018, Asia's most celebrated regional creative festival, held in Bangkok, Thailand. The creative session will take place on Thursday, March 22nd at the Pattaya Exhibition & Convention Hall (PEACH) from 3:15 to 4 pm, and it will centre around the crucial role that music plays in storytelling and brand identity for Film, Television and Advertising.
February 16, 2018
Happy Chinese New Year! Syn China presents the latest from Syn Sessions - 女演员 (Actress), from the Beijing new-wave band The Hotline! The Hotline’s musical style is a combination of new-wave, garage rock, psychedelic rock and post-punk. They are an unconventionally expressive band, and it shows in their compositions and live performances. A treat for the eyes and ears - you will get lost in this catchy track!
February 08, 2018
January 31, 2018