Bringing the human touch to financial services, in collaboration with Haymaker VFX and First Horizon Bank
L.A. based VFX Studio, Haymaker, called on Syn to provide original music for the Southeastern U.S. based financial institution, First Horizon Bank.
Working closely with Haymaker Executive Producer, Leslie Sorrentino, Syn’s initial brief was to deliver music that could serve as a signature sound for First Horizon, with a clear intention to communicate an approachable and human feel, whilst sounding distinctly modern.
Approaching this project with flexibility, and a desire to always get the best outcome, Syn presented the client with a selection of original music from the Syn Songs catalogue.
The client selected ‘Cooking Up A Storm’ by Minnesota based composer Jeff Victor, featuring the vocal talents of long-time Syn collaborator Maxayn Lewis in L.A.
Syn Tokyo's Music Director, Alan Mawdsley created the arrangement and custom mix matched to picture, then passing the baton to Syn L.A.’s Jordan Teal who created the required cut-downs.
From First Horizon Bank’s headquarters in the music town of Memphis, to Minneapolis, L.A.and Tokyo - this project embraced round-the-clock musical partnerships with great results!
